What Are Some Of The Most Followed Accounts On Instagram?

In the age of digital connectivity and social media dominance, Instagram has emerged as one of the most influential platforms for sharing moments, stories, and artistic expression. With over a billion monthly active users—it has evolved into a cultural phenomenon, shaping trends, influencing industries, and even redefining the notion of celebrity. 

July 18, 2024

–  12 mins

 By Surrinder 

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What Are Some Of The Most Followed Accounts On Instagram?

One key metric defining popularity and influence on this visual-centric platform is the number of followers an account amasses. The more followers, the greater the reach and impact—making Instagram an essential space for brand promotion, content creators, and influencers. Instagram is projected to have 1.44 billion monthly active users by 2025.

In this blog, we will delve into the captivating world of Instagram to explore some of the most followed accounts on the platform. Whether you’re a social media enthusiast, a marketer seeking inspiration, or simply curious about the individuals and entities that dominate Instagram, this exploration will provide a fascinating insight into the Instagram landscape. 

Join us as we uncover the secrets of Instagram’s most followed accounts and celebrate the diverse and dynamic world of online influence. 

Let us dive in!

10 Most Followed Instagram Accounts

Instagram’s most followed accounts are a diverse collection of celebrities, influencers, and brands. These individuals have harnessed the power of visuals, sharing their lives, talents, and creativity with millions of followers. From Hollywood A-listers to sports icons and beauty pageantsthe most followed Instagram accounts provide a fascinating glimpse into the lives, interests, and aspirations of some of the world’s most influential figures. 

Here, we delve into the stories and personas behind the top Instagram accounts, exploring the secrets to their staggering popularity.

Instagram, the social media giant’s official account, has a staggering number of followers. Instagram’s own account has more than 662 million followers, making it one of the most followed accounts on the platform. The account serves as a window into the dynamic world of Instagram—showcasing the latest features, trends, and influential users.

Instagram’s account regularly shares eye-catching visuals, inspirational stories, and updates, offering a glimpse into the platform’s ever-evolving features. It not only serves as a promotional tool for the platform but also as a source of inspiration for millions of users worldwide. Whether highlighting user-generated content, announcing new features, or celebrating significant milestones, the Instagram account continues to captivate and engage its vast audience—reaffirming its position as a cultural and technological force in social media.

Cristiano Ronaldo, one of the world’s most renowned footballers, with an astonishing following on Instagram, has amassed 610 million followers, solidifying his status as one of the most influential figures on the platform.

Cristiano Ronaldo’s Instagram account offers fans and followers a personal and professional glimpse into his life. It features a mix of captivating photos, videos, and stories showcasing his athletic prowess, his philanthropic endeavors, and his daily life. Ronaldo leverages his immense popularity on Instagram to connect with his global fan base, share motivational messages, and promote his brand collaborations.

His posts, whether on the pitch or off, consistently garner millions of likes and comments, underscoring his ability to engage and inspire a diverse and massive audience. The follower count continues to grow, further solidifying Cristiano Ronaldo’s status as one of the most followed and influential personalities on Instagram.


Lionel Messi, one of the greatest footballers of all time, holds a highly popular Instagram account with a massive following of over 491 million followers, a testament to his appeal and status as an icon in the world of sports.

Lionel Messi’s Instagram account offers fans a unique insight into his life on and off the field. It features a diverse array of posts, including pictures of his breathtaking goals, family moments, and glimpses into his philanthropic efforts. His posts consistently receive millions of likes and comments, showcasing his ability to engage and inspire a vast and diverse audience.

Selena Gomez’s Instagram account is a charming digital haven for her millions of followers worldwide. With over 430 million followers, she stands as one of the most influential celebrities on the platform and the first woman to cross 400 million followers on Instagram. Selena’s Instagram offers a glimpse into her multifaceted life, showcasing her talents as a singer, actress, and advocate.

Her feed features a harmonious blend of personal moments and professional achievements. From glamorous red-carpet appearances to behind-the-scenes snapshots from her latest projects, Selena keeps her audience engaged and informed. Her posts are often accompanied by heartfelt captions, where she shares her thoughts and experiences and spreads messages of positivity and empowerment.

One remarkable aspect of Selena’s Instagram presence is her dedication to mental health awareness. She openly discusses her own struggles, providing support and resources for those who may be facing similar challenges.

Kylie Jenner’s Instagram account, with over 398 million followers, is a captivating window into the life of one of the most prominent members of the Kardashian-Jenner family. Her profile exudes a blend of luxury, fashion, and personal moments. Known for her ever-changing and striking beauty looks, Kylie often shares glimpses of her glamorous lifestyle, showcasing high-end fashion, luxurious vacations, and extravagant parties.

What sets Kylie’s Instagram apart is her undeniable influence in the beauty and fashion industry. She uses her platform to promote her successful cosmetics brand, Kylie Cosmetics, and frequently shares makeup tutorials, product launches, and behind-the-scenes glimpses of her beauty empire.

Beyond the glitz and glamour, Kylie also shares endearing moments with her daughter, Stormi, and offers a peek into her life as a mother. Her posts resonate with a diverse audience, from reality TV fans to beauty enthusiasts, making her Instagram account a cultural phenomenon and a testament to her entrepreneurial success in the digital age.

Kylie Jenner

Dwayne Johnson’s Instagram handle“therock”, is a powerful and inspiring presence in the social media landscape. With a massive following of 392 million devoted audiences, he offers a unique blend of motivation, entertainment, and personal insight. The former professional wrestler and Hollywood actor uses his platform to share stories of resilience, hard work, and dedication. His posts often feature intense workouts, motivational messages, and glimpses of his relentless work ethic, making him a fitness icon and a source of inspiration for many.

Dwayne Johnson also offers a more personal side on his account, sharing moments with his family and showcasing his playful and humorous personality. This combination of determination and authenticity has endeared him to a diverse fan base. 

Additionally, he uses his Instagram to promote his movies and business success, making it a versatile platform that reflects his multifaceted career and influence in the entertainment industry. Dwayne Johnson’s Instagram is a testament to his versatility and commitment to motivating and connecting with his audience.

Dwayne Johnson

Ariana Grande’s Instagram account, is a captivating window into the life of the renowned pop sensation. Ariana, one of the most famous singers, has amassed a dedicated fanbase of over 380 million followers. Her feed is a vibrant mix of personal moments, music updates, and glimpses into her dazzling world.

Ariana’s posts often showcase her distinctive style, from her iconic ponytail to chic fashion choices. Fans can expect to find snippets of her latest music releases, behind-the-scenes glimpses of her music videos, and heartfelt messages expressing her gratitude and love for her supporters. The Instagram account also features candid snapshots from her life, offering an intimate look at her adventures and cherished moments.

Ariana Grande’s Instagram is not only a platform for her artistry but also a testament to her warm and genuine connection with her fans. Her impressive follower count attests to her widespread influence and the devotion of her adoring admirers.

Ariana Grande

Kim Kardashian’s Instagram account is a digital window into the glamorous and extravagant world of one of the world’s most famous celebrities. With a staggering number of followers that hovers around 364 million, Kim’s Instagram presence is a testament to her global influence. Her feed is a captivating mix of high fashion, personal moments, and glimpses into her busy life as a business tycoon, reality TV star, and philanthropist.

Kim frequently shares snapshots of her fashionable outfits, red carpet appearances, and her family, often featuring her children and famous sisters. She uses platforms like Instagram to promote her numerous business ventures, including her cosmetics brand, KKW Beauty, and her shapewear line, SKIMS. 

Her carefully curated posts reflect her impeccable sense of style and have helped solidify her status as a pop culture icon. Kim Kardashian’s Instagram is not just a social media accountit’s a brand in itself, attracting a massive global audience.

Kim Kardashian

Beyoncé’s Instagram account is a captivating showcase of the life and artistry of one of the world’s most influential and admired entertainers. With over 318 million followers, she commands an enormous and engaged fan base. Her Instagram provides an intimate look into her world, offering glimpses of her music, fashion, and other social endeavors.

Beyoncé often shares stunning, carefully curated photos and videos that give fans a taste of her iconic style, performances, and behind-the-scenes moments. She doesn’t just use the platform for self-promotionshe raises awareness of social issues, spotlights black culture, and empowers women through her posts.

In addition to sharing moments from her glamorous life, Beyoncé’s Instagram serves as a platform for personal growth and positive change. Her influence extends far beyond her music, making her one of the most respected and influential artists of our time. Her Instagram account reflects the multifaceted talent and charisma that has made her a global icon.


Khloe Kardashian, a member of the famous Kardashian-Jenner family, has a prominent presence on Instagram. Her Instagram account, with the handle @khloekardashian, is followed by millions of fans and has amassed a substantial following with 311 million followers.

On her Instagram, Khloe shares a mix of personal moments, family updates, and endorsements for various products and brands. She often uses the platform to promote her fitness journey, beauty products, and Good American clothing line. Khloe’s posts provide an inside look into her life, from glamorous red carpet appearances to more candid and everyday moments with her daughter.

Khloe Kardashian

The final thoughts

We’ve presented some of the most followed accounts on Instagramthese accounts have harnessed the power of visual storytelling and audience engagement to create a substantial and loyal following. But it’s not just about the numbersInstagram’s impact goes beyond the metrics. It’s a platform that has reshaped how we share moments, discover new interests, and connect with a global community.

As Instagram continues to evolve and new trends emergewe can only imagine what the future holds for this social media giant. New voices, new ideas, and new forms of content will continue to shape the landscape, making it an exciting platform for both creators and consumers alike.

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Surrinder Pandita

Surrinder Pandita is a content writer at RankHandy. He has more than 6 years of experience writing for the marketing, HR, and business sectors and aims to provide high-quality content.

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